WS DATA

After trying on clothes in AR, users can share the screen recording on Xiaohongshu. each week will have the opportunity to obtain an exclusive dimensional image. Through a series of activities such as strong interaction and sharing creativity, the diversity of UGC content forms of digital fashion ...

The brand first uses 3D visualization scenes to let users understand their impression of the products; then uses AI recognition and AR face tracking technology to create an AR makeup trial function, which presents the makeup effect in real time, allowing users to have close contact with the products ...

The brand first uses 3D visualization scenes to let users understand their impression of the products; then uses AI recognition and AR face tracking technology to create an AR makeup trial function, which presents the makeup effect in real time, allowing users to have close contact with the products ...

In addition, the brand did not miss the traffic benefits brought by the "fan economy" and cooperated with many celebrities such as Wang Hedi to shoot fashion blockbusters. , inviting consumers to try on the same items as celebrities with zero threshold AR, maximizing the value of celebrities and IP ...

Packaging AR provides solutions for more traditional enterprises to transform into new retail
Liu Sanjie cigarettes has given the answer to how to use packaging AR to help traditional brands transform into modern new retail.

Liu Sanjie cigarettes, which were popular in the 1980s, have joined canada ...

2. Google AI virtual fitting function "Try on models"
Although AR augmented reality and AI artificial intelligence are different technologies, their combination can bring users a richer online shopping experience.

AI models enrich the content of immersive AR try-on experiences. and cameroon phone ...

AR necklace virtual try-on: empowering jewelry brands to innovate online marketing models
With the Internet boom and the impact of the macro environment, consumers' online purchasing behavior has increased rapidly and continuously in the past three years, and it is difficult to return to the pure ...

The collision of AR and alcohol: Luzhou Laojiao uses AR to convey the brand’s unique charm and emotional connection
The success of Luzhou Laojiao's "100 Cities Tipsy Plan" applet lies not only in the use of AR technology, but also in the brand's accurate grasp of the needs of young consumers ...

1. Take advantage of the UGC craze

Once the IPSA "AR filter" activity was promoted, it immediately attracted the attention of a large number of people in the mall. With the help of the hot UGC, the activity also made consumers rush to take photos of AR art filters and share them on major traffic ...

Smart Navigation | AR guides in scenic spots help you enjoy Paris in one stop
The scenic area AR guide can provide tourists with rich information and detailed explanations , using digital technology to explain to each tourist the profound sense of history, the diversity of culture, and the scarcity ...