Avoiding the Spam Folder in Email Marketing

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A presentation video can be considered the equivalent of a trailer in the cinema: you have to say enough to interest the prospect, while keeping an element of mystery to make them want to know more. Storytelling is particularly suited to this type of content: for example, you can tell the story of the founding of the company, anecdotes, etc. By mixing the intellectual and the emotional , the viewer does not have the impression that we are trying to sell them something at all costs, but is more willing to listen to the message.

In all cases, be sure to take french guiana email list 100000 contact leads care of the visual and sound quality: like your graphic charter, it is this video that will set the tone for your communications. of marketing professionals believe that video content offers more opportunities for bb brands to express themselves creatively and use storytelling. The presentation video of a product or service the objective is mainly to convince the prospect of the usefulness of a product or service, of the added value that it represents .



Often short, they can, depending on what they present, be films of real-life situations or animated films for example. Nearly half of btob marketing professionals consider that video makes it easier to present a product or service. Focus on motion design the term motion design means giving life to graphic elements by animating them. It covers several formats: flat design animation, traditional animation, animated typography, etc. This type of video, often quite short and accompanied by a voiceover, can be used to present a product or service, a manufacturing process, a competitive advantage, etc.