Sales objections examples
Posted: Tue Dec 03, 2024 6:31 am
Max Perez
August 2, 2020
Sales objections examples
Sales objections examples
41 Common Sales Objections and How to Answer Them Common Sales Objections – SMF360
The Ultimate Guide to Sales Objections Examples 41 Common Sales Objections and How to Answer Them Common Sales Objections – SMF360
If you or your salespeople truly want to grow as individuals and/or financially, the key is to invest in yourself as an individual.
“It is very expensive.”
“There is no money.”
“We have no budget left.”
“I need to use this budget somewhere else.”
“I don’t want to get stuck in a contract.”
“We are already working with another supplier.”
“I am locked into a contract with a competitor.”
“I can get a cheaper version elsewhere.”
“I'm happy with your competitor.”
“Competitor X says [false statement about their product].”
“I am not authorized to sign this.”
“I can’t sell this internally.”
“[The economic buyer] is not convinced.”
“We are being reduced/bought.”
“There’s a lot going on right now.”
“I am part of a purchasing group.”
“I’ve never heard of your company.”
“We are doing very well in this area.”
“We don’t have the business plan.”
“It’s just not important right now.”
“I don’t see what your product could do for me.”
“I don’t understand your product.”
“I have heard complaints about you from [the company].”
“We do not have the capacity to implement the product.”
“Your product is too complicated.”
“You don’t understand my challenges. I need help with Y, not X.”
“You don’t understand my business.”
“Your product doesn’t have feature X, and we need it.”
“We are happy with the way things are.”
“I don’t see the ROI potential.”
“It’s just a passing fad.”
“Your product does not work with our current setup.”
“Your product sounds great, but I’m just inundated right now.”
“I’m busy at the moment.”
"I'm not interested."
“Just send me some information.”
“Call me next quarter.”
“How did you get my information?”
"I hate you."
Every potential customer you talk to has sales objections or reasons why they are hesitant to buy your product. Why are sales objections inevitable?
Because if the buyer had no reservations about the price, value, relevance of your solution, or their ability to afford your solution, they would have already purchased it. To be successful, reps must learn to uncover and resolve these objections.
What is sales objection handling example?
Sales objection handling example is when a prospect presents a concern about the product/service a salesperson is selling, and the salesperson responds in a way that alleviates those concerns and allows the deal to move forward. Objections typically relate to price, product fit, and competition.
Objection handling means responding to the buyer in a way that changes their mind or alleviates their concerns.
Some reps argue with their prospects or try to pressure finance directors email lists them into backing down, but this isn't true objection handling. Prospects typically end up more convinced than ever about their position; and, worse yet, salespeople lose the trust and relationship they've built.
Instead of telling your potential client that they are wrong, help them come to a different conclusion on their own. If you can't persuade them, it's a good sign that you need to revisit your relationship and goals with that client.
It’s also important to distinguish between sales objections and rejections . While objections are genuine, rejections are excuses. Think of an objection as, “ I see the value in your product, but I’m not sure I’d buy it for reason X ,” while a rejection translates as, “ I don’t want to talk to you .” Objections are much more serious than rejections.
Why is Sales Objection Handling so important?
Nothing is more dangerous to a deal than neglecting to address sales objections, even in the final stages. The longer a buyer holds an opinion, the stronger that opinion becomes, and the harder it is to fight to overcome it.
With this in mind, embrace objections rather than avoid them. You can also proactively identify them by periodically asking questions like:
“Do you have any concerns about X?”
“Are there any obstacles that prevent you from purchasing?”
“How confident are you that you would see [product] succeed? Why?” “You seem a little worried about X. What are your thoughts?”
Overcoming sales objections example
“Do you have any concerns about X?”
“Are there any obstacles that prevent you from purchasing?”
“How confident are you that you would see [product] succeed? Why?”
“You seem a little worried about X. What are your thoughts?”
Give your prospect a chance to speak, then summarize. Try to dig deeper into the underlying reasons for the objection – sales objections example
Finally, offer a neutral recommendation. Because you listened to the buyer and explored their rationale rather than giving a knee-jerk response, they are usually willing to hear you out.
Keeping track of the objections you receive most often is also helpful. Once you know what to expect, you can spend more time practicing and refining your responses.
We also recommend that sales reps use role-plays to increase their objection handling skills.
August 2, 2020
Sales objections examples
Sales objections examples
41 Common Sales Objections and How to Answer Them Common Sales Objections – SMF360
The Ultimate Guide to Sales Objections Examples 41 Common Sales Objections and How to Answer Them Common Sales Objections – SMF360
If you or your salespeople truly want to grow as individuals and/or financially, the key is to invest in yourself as an individual.
“It is very expensive.”
“There is no money.”
“We have no budget left.”
“I need to use this budget somewhere else.”
“I don’t want to get stuck in a contract.”
“We are already working with another supplier.”
“I am locked into a contract with a competitor.”
“I can get a cheaper version elsewhere.”
“I'm happy with your competitor.”
“Competitor X says [false statement about their product].”
“I am not authorized to sign this.”
“I can’t sell this internally.”
“[The economic buyer] is not convinced.”
“We are being reduced/bought.”
“There’s a lot going on right now.”
“I am part of a purchasing group.”
“I’ve never heard of your company.”
“We are doing very well in this area.”
“We don’t have the business plan.”
“It’s just not important right now.”
“I don’t see what your product could do for me.”
“I don’t understand your product.”
“I have heard complaints about you from [the company].”
“We do not have the capacity to implement the product.”
“Your product is too complicated.”
“You don’t understand my challenges. I need help with Y, not X.”
“You don’t understand my business.”
“Your product doesn’t have feature X, and we need it.”
“We are happy with the way things are.”
“I don’t see the ROI potential.”
“It’s just a passing fad.”
“Your product does not work with our current setup.”
“Your product sounds great, but I’m just inundated right now.”
“I’m busy at the moment.”
"I'm not interested."
“Just send me some information.”
“Call me next quarter.”
“How did you get my information?”
"I hate you."
Every potential customer you talk to has sales objections or reasons why they are hesitant to buy your product. Why are sales objections inevitable?
Because if the buyer had no reservations about the price, value, relevance of your solution, or their ability to afford your solution, they would have already purchased it. To be successful, reps must learn to uncover and resolve these objections.
What is sales objection handling example?
Sales objection handling example is when a prospect presents a concern about the product/service a salesperson is selling, and the salesperson responds in a way that alleviates those concerns and allows the deal to move forward. Objections typically relate to price, product fit, and competition.
Objection handling means responding to the buyer in a way that changes their mind or alleviates their concerns.
Some reps argue with their prospects or try to pressure finance directors email lists them into backing down, but this isn't true objection handling. Prospects typically end up more convinced than ever about their position; and, worse yet, salespeople lose the trust and relationship they've built.
Instead of telling your potential client that they are wrong, help them come to a different conclusion on their own. If you can't persuade them, it's a good sign that you need to revisit your relationship and goals with that client.
It’s also important to distinguish between sales objections and rejections . While objections are genuine, rejections are excuses. Think of an objection as, “ I see the value in your product, but I’m not sure I’d buy it for reason X ,” while a rejection translates as, “ I don’t want to talk to you .” Objections are much more serious than rejections.
Why is Sales Objection Handling so important?
Nothing is more dangerous to a deal than neglecting to address sales objections, even in the final stages. The longer a buyer holds an opinion, the stronger that opinion becomes, and the harder it is to fight to overcome it.
With this in mind, embrace objections rather than avoid them. You can also proactively identify them by periodically asking questions like:
“Do you have any concerns about X?”
“Are there any obstacles that prevent you from purchasing?”
“How confident are you that you would see [product] succeed? Why?” “You seem a little worried about X. What are your thoughts?”
Overcoming sales objections example
“Do you have any concerns about X?”
“Are there any obstacles that prevent you from purchasing?”
“How confident are you that you would see [product] succeed? Why?”
“You seem a little worried about X. What are your thoughts?”
Give your prospect a chance to speak, then summarize. Try to dig deeper into the underlying reasons for the objection – sales objections example
Finally, offer a neutral recommendation. Because you listened to the buyer and explored their rationale rather than giving a knee-jerk response, they are usually willing to hear you out.
Keeping track of the objections you receive most often is also helpful. Once you know what to expect, you can spend more time practicing and refining your responses.
We also recommend that sales reps use role-plays to increase their objection handling skills.