8 Current Content Formats for Blogs
Posted: Wed Dec 11, 2024 5:54 am
content formats that will work best for corporate blogging not just in 2024 but beyond — simply because they’re versatile.
There are hundreds of benefits to blogging for business. For example, it increases website traffic and promotes your products and services. It also helps you build trust with potential customers. Here's just a small portion of the data on the benefits of corporate blogging from Marketpath :
Companies with blogs generate 67% more leads each month than those without;
Small businesses that blog get 126% more leads;
Business blogging generates leads that cost an average of 62% less than leads generated through outbound methods (like cold calling).
A corporate blog can be used to elevate your brand to new heights finland phone number material and establish your business as a thought leader in the marketplace. Not only is it useful, but it is also profitable – the costs of blogging are usually significantly less than the costs of advertising.
If you're ready to start a blog for your company , let's talk about the formats in which you can create.
Content
Content formats for a corporate blog
Text-based content formats can also become obsolete — or at least less appealing to readers. Now that we’ve survived 2021, it’s time to look ahead to 2022. Let’s take a look at 5 digital content formats that will work best for corporate blogging not only in 2022 but beyond — simply because they’re versatile.
1. User Content
User-generated content is content created and published by community members, not blog authors. Typically, these are fans of a brand who promote it based on their own experiences. User-generated content can be found on social media, blogs, and forums in the form of comments, articles, images, or reviews.
A recent AdWeek report found that 85% of consumers say user-generated content has a greater influence on their purchasing decisions than brand-created copy, photos, or vid
There are hundreds of benefits to blogging for business. For example, it increases website traffic and promotes your products and services. It also helps you build trust with potential customers. Here's just a small portion of the data on the benefits of corporate blogging from Marketpath :
Companies with blogs generate 67% more leads each month than those without;
Small businesses that blog get 126% more leads;
Business blogging generates leads that cost an average of 62% less than leads generated through outbound methods (like cold calling).
A corporate blog can be used to elevate your brand to new heights finland phone number material and establish your business as a thought leader in the marketplace. Not only is it useful, but it is also profitable – the costs of blogging are usually significantly less than the costs of advertising.
If you're ready to start a blog for your company , let's talk about the formats in which you can create.
Content
Content formats for a corporate blog
Text-based content formats can also become obsolete — or at least less appealing to readers. Now that we’ve survived 2021, it’s time to look ahead to 2022. Let’s take a look at 5 digital content formats that will work best for corporate blogging not only in 2022 but beyond — simply because they’re versatile.
1. User Content
User-generated content is content created and published by community members, not blog authors. Typically, these are fans of a brand who promote it based on their own experiences. User-generated content can be found on social media, blogs, and forums in the form of comments, articles, images, or reviews.
A recent AdWeek report found that 85% of consumers say user-generated content has a greater influence on their purchasing decisions than brand-created copy, photos, or vid