When determining whether a topic is YMYL, you should hong kong mobile phone numbers database consider whether the following types of harm could occur is there a health and safety concern, could the content harm mental, physical and emotional health, or is there any form of safety such as physical safety or online safety? In terms of financial security, it is important to understand whether the topic could harm a person’s ability to support themselves and their family.
From a societal perspective, YMYL topics include topics that could negatively impact groups of people, public interest issues, and trust in public institutions. More generally, any topic that could harm people or negatively impact the welfare or well-being of society will be reviewed by Google to ensure it is trustworthy. The reason Google’s guidelines are so important to YMYL—and why Google tends to be stricter and impose new regulations on these sites first—is that YMYL sites, by their very nature, affect important areas of people’s lives.
It’s important that the websites Google serves up as answers to YMYL queries are trustworthy, expert, and highly authoritative. This is where EEAT comes in. For a YMYL topic to be trustworthy, it must comply with the EEAT concept, as Google primarily uses this to determine whether a webpage or website is trustworthy. If you are creating a page for an explicit YMYL topic, it will be subject to the highest level of EEAT scrutiny and will almost certainly not rank highly in search without displaying these signals.