13 carefully selected checklist items for email newsletters before distribution | Download version available
Posted: Tue Dec 03, 2024 5:15 am
Email newsletters are an effective way to build relationships with customers.
While it is easy to send emails, after doing it for a long time, some people may forget to check the recipient's address and for typos.
In this article, we have summarized the points we check before sending out an e-mail newsletter, following the steps of creating an e-mail newsletter. The points introduced in this article can also be found in the downloadable version of the "13 Checklists for E-mail Newsletters Before Sending ". Please make use of it.
Kairos3 Marketing is an MA tool that provides strong support for marketing and sales activities.
Contents of this article
Before sending an email newsletter | Check points for the body of the email
1: Are there any typos in the subject, body, or heading?
2: Is the link valid?
3: Are device-dependent characters being used?
Before sending out your email newsletter | Layout checkpoints
4: Have you forgotten to enter line breaks or used unnecessary line breaks?
5: Are there any extra blank lines?
6: Is the font size correct?
7: Is the image size and display appropriate?
8: Is an opt-out system implemented?
9: Is the layout displayed appropriately for each reception environment?
Before sending an email newsletter | Checkpoints for sending settings
10: Is the delivery date and time correct?
11: Is the delivery destination correct?
12: Is the sender name of the email correct?
13: Are the sender and reply email addresses correct?
Reference: Basic points to keep in mind when creating an email newsletter
Conclusion: Prevent mis-sending by using MA tools
Before sending an email newsletter | Check points for the body of the email
In this chapter, we will introduce some key points to check in the body of your email newsletter before sending it out.
1: Are there any typos in the subject, body, or heading?
The first three things you should check are:
Are there any typos in the text?
Is the date and day correct?
Is the company name or service name correct?
It is safe to transcribe company names, service names, etc. from official documents.
Also, if you make multiple revisions to your email chief vp marketing officer email lists newsletter, you may end up with unnecessary words, hiragana, old numbers, etc. Check by following these two tips.
Once you have finished writing, take some time to review the text again.
Get someone else to check it
2: Is the link valid?
The purpose of most email newsletters is to get readers to click on a link to a page that provides details about a service or product, which then becomes a promotion.
If you forget to include a link or include an incorrect URL, the advertising effect will be reduced, and readers who are redirected to an unintended page may become distrustful of your company or service.
When checking a link, always click it to see where it takes you.
3: Are device-dependent characters being used?
Device-dependent characters are characters whose display content depends on the environment of the recipient's computer, smartphone, etc. If you use device-dependent characters, they may not be displayed correctly depending on the reader's environment, such as garbled characters.
If your email is not displayed correctly, it may be classified as spam, so be careful not to use device-dependent characters.
While it is easy to send emails, after doing it for a long time, some people may forget to check the recipient's address and for typos.
In this article, we have summarized the points we check before sending out an e-mail newsletter, following the steps of creating an e-mail newsletter. The points introduced in this article can also be found in the downloadable version of the "13 Checklists for E-mail Newsletters Before Sending ". Please make use of it.
Kairos3 Marketing is an MA tool that provides strong support for marketing and sales activities.
Contents of this article
Before sending an email newsletter | Check points for the body of the email
1: Are there any typos in the subject, body, or heading?
2: Is the link valid?
3: Are device-dependent characters being used?
Before sending out your email newsletter | Layout checkpoints
4: Have you forgotten to enter line breaks or used unnecessary line breaks?
5: Are there any extra blank lines?
6: Is the font size correct?
7: Is the image size and display appropriate?
8: Is an opt-out system implemented?
9: Is the layout displayed appropriately for each reception environment?
Before sending an email newsletter | Checkpoints for sending settings
10: Is the delivery date and time correct?
11: Is the delivery destination correct?
12: Is the sender name of the email correct?
13: Are the sender and reply email addresses correct?
Reference: Basic points to keep in mind when creating an email newsletter
Conclusion: Prevent mis-sending by using MA tools
Before sending an email newsletter | Check points for the body of the email
In this chapter, we will introduce some key points to check in the body of your email newsletter before sending it out.
1: Are there any typos in the subject, body, or heading?
The first three things you should check are:
Are there any typos in the text?
Is the date and day correct?
Is the company name or service name correct?
It is safe to transcribe company names, service names, etc. from official documents.
Also, if you make multiple revisions to your email chief vp marketing officer email lists newsletter, you may end up with unnecessary words, hiragana, old numbers, etc. Check by following these two tips.
Once you have finished writing, take some time to review the text again.
Get someone else to check it
2: Is the link valid?
The purpose of most email newsletters is to get readers to click on a link to a page that provides details about a service or product, which then becomes a promotion.
If you forget to include a link or include an incorrect URL, the advertising effect will be reduced, and readers who are redirected to an unintended page may become distrustful of your company or service.
When checking a link, always click it to see where it takes you.
3: Are device-dependent characters being used?
Device-dependent characters are characters whose display content depends on the environment of the recipient's computer, smartphone, etc. If you use device-dependent characters, they may not be displayed correctly depending on the reader's environment, such as garbled characters.
If your email is not displayed correctly, it may be classified as spam, so be careful not to use device-dependent characters.