Must-Have Features in Email Marketing Software

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For gary, social media and email aren’t competing forces—they’re complementary. “people think email’s outdated, but that’s ridiculous,” … “it’s just harder now because there’s more supply—there’s a ton of email marketers who ruined it with spammy, irrelevant [content].”gary vaynerchukamerican businessman and authorgary’s right. If you’re still relying on the old tricks from a decade ago, email might feel tougher now. But that’s only because the landscape has changed. The bad players have flooded inboxes with irrelevant messages, but the smart marketers—the ones who put value first—are still winning.

Email isn’t dead; it’s just evolving. And if you’re willing to evolve with it, the argentina phone number library rewards are bigger than ever. Why email is still essential let’s face it: social media is rented land. Creators with millions of followers often get caught up in the algorithms—chasing views and likes on platforms that can change the rules overnight. The recent threats to ban tiktok in the u.S. Are a reminder that relying solely on social media is risky. Social platforms operate like digital casinos—if you pay to play, you might win some attention.



But email? Email is your house. It’s yours. You own that list. You own that relationship. That’s why garyvee says social media and email have to work together. Social media builds awareness, but email builds relationships. And the data backs this up. At getresponse, we analyzed over billion emails sent in the u.S. Emails with personalized content saw a % open rate and a % click-through rate—proving that email, when done right, drives engagement in a way that social media just can’t match.