If you manage your website or are responsible for marketing activities, you are certainly interested in who, when and from where visits your website.
Of course, all this data is available, you just need to use the right tool, and such is Google Analytics. Analysis is the basis, the data obtained from it will help us develop a strategy of action and tell us what to change and improve to increase traffic and conversion on our website.
If, for example, you run activities on Facebook or Instagram, you will certainly need tools that make your work easier. For example, you analyze your Facebook account and the statistics obtained show that vietnam b2b leads your recipients read posts most often during the weekend and in the evenings. What to do if we work from Monday to Friday from 8 am to 4 pm? Tools such as Buffer or Hootsuite will help you solve this problem.
Below you will find 10 recommended tools that will make it easier for you to conduct marketing activities.
Analyze your online activities with these programs
10 Tools That Will Improve Marketing Activities in Every Company
Google Analytics - an absolute must when it comes to web analytics. Data on the number of visits, the time users spend on us, and those recording traffic on our site.
Brand24 - this tool gives you instant access to customer opinions about your company, product, and even competitors. Brand24 offers you access to interesting mentions from both social media and the classic internet, i.e. blogs, forums, news sites, and others.
Mention - is similar to Brand24 a tool for monitoring the internet in real time. Unfortunately, the tool is not available in Polish.
Share Tally - just paste the link to the post and you will receive its exact statistics of shares, comments and likes on various portals.
Website Grader - similarly to Share Tally, here too we paste a link, but to our website. The tool analyzes its performance, whether the size is OK, whether it loads quickly and whether it always responds properly. The program checks how our website works on mobile devices, analyzes our SEO activities and checks whether it is secure. Website Grader gives an overall rating of the website and gives tips on what else we can improve.
Hootsuite - this tool allows you to manage several social profiles from one place. Hootsuite allows you to monitor what is happening on our profiles, allows you to lead discussions and, what is very important, allows you to schedule the publication of posts that are to appear on our social profiles at a specific time. Thanks to this, weekends and late night hours will no longer be a problem for anyone. We can prepare a post at nine in the morning at work, and set the time of its publication even after midnight - when we ourselves are already fast asleep.
Buffer - another tool for managing content on social networks, similarly to Hootsuit, allows you to schedule the publication of our posts, both in real time and in the future.
TweetDeck - is the official Twitter management tool. We can use it to organize content, schedule tweets (even on several accounts), track mentions and hashtags.
Commun.it - a tool for managing Twitter and Facebook, soon also Instagram and Pinterest. It allows us to examine the social interactions that take place on our profile. The tool will show us who is worth following and who is not, it will analyze our profiles for us, which will help in their management and planning strategies.
Twitonomy - this platform will allow you to conduct a thorough analysis of tweets, retweets, mentions, hashtags and followers. The program allows you to download and export lists of followers or tweets. It also helps you determine the best time to tweet.