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Strengthen with user-generated content or UGC

Posted: Sun Jan 19, 2025 7:16 am
by udoy120
Nowadays, user-generated content is much more important than brand marketing materials, helping modern customers make more informed purchasing decisions. User-generated content includes reviews, testimonials, and more that come from users. YouTube is a vast place that hosts a good amount of user-generated content. Embedding YouTube videos on Shopify can help showcase your brand’s credibility straight from experienced customers. This way, you can improve the authenticity of the Shopify store, build trust with potential customers, and convince them to become your paying customers.

d.) Reduce bounce rate
Bounce rate shows how long visitors stay on jamaica phone number library your website. If your website has a high bounce rate, that means the content is not interesting and serves no purpose. Embedding YouTube videos in the Shopify store makes them informative and interactive, which will compel visitors to stay longer and explore more. Visitors who stay longer on your website will reduce the bounce rate. On the other hand, reducing the bounce rate tells the search engine about the value of your site, which can improve the ranking of your Shopify store. Better ranking means better visibility that can drive organic traffic to your Shopify store.

Types of YouTube videos you can embed in your Shopify store
Now, you are already convinced that adding YouTube videos to Shopify store can take you to the next level. But the secret is to know what type of video you should add to your website that will be successful with your customers so that they can build better connections. Prepare your Shopify store for conversion by choosing the right types to display on your website. Here are some YouTube video ideas that you can consider adding to your Shopify store. Let’s start exploring them.