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Reputation of the Website

Posted: Sun Jan 19, 2025 5:23 am
by ahbappy250
"An important part of evaluating Page Quality (PQ) is determining the reputation of the site. If the primary creator of the main content (MC) is not the site, you must also examine the reputation of the content creator."

German SEO consultant Olaf Kopp comments: "When it comes to EEAT, I often read that it needs to be optimized at the document level, but it is quickly forgotten that in addition to the main content (MC), the author or creator of the content is also being assessed. I refer to them as 'source entities'.
The Search Engine Optimization Guidelines serbia email list clearly state that when assessing the quality of a page, evaluators must focus primarily on the reputation of the website and the creator of the content."
Source: Olaf Kopp, " Authority management: A new discipline in the era of SGE and EEAT ". Published: 4. 7. 2023.


"A website's reputation is based on the experiences of real users and the opinions of people who are experts. Websites can represent existing companies, organizations, and other entities. Reputation research applies to both websites and the company, organization, or entity that the website represents."

“Many websites are eager to tell users how great they are. Your job is to independently evaluate the quality of a website, not to rely on information that appears on one or two pages of the website without further verification. Be skeptical of claims that websites make about themselves, especially if there is an obvious conflict of interest.