While many service-based
Posted: Sun Jan 19, 2025 4:37 am
Contributing Author
Mar 02 | 7 min read
Service-based businesses like computer repair shops, staffing agencies, cleaning services, marketing companies, e-commerce businesses and a whole host of others use email marketing to promote their business.
businesses embrace the power of email marketing, it’s safe to say the way you utilize email is much different than the big box stores at the mall.
To help service-based businesses use email marketing to its fullest, france phone number list we’ve created this guide that’s chock-full of information and tips to maximize every email you send.
We’ll cover why your business should send emails by highlighting the marketing goals that specific emails can accomplish. We’ll also showcase four emails that your business should send. We’ll have examples of each email, along with handy tips like when to send them and the components that each email should have.
So let’s get down to email business. Here’s a look at five goals that email marketing can accomplish for your service-based business.
1. Attract potential customers
Email can intrigue potential customers in a non-obtrusive way. Email isn’t pushy and doesn’t have that same feel as a cold call. An email that introduces potential clients to your business is an attractive way for customers to learn about what you do on their own terms.
2. Encourage customer activation
Email is a great way to activate potential customers. You can encourage customers to get quotes, schedule services and set up consultations through email. These messages are designed to motivate potential customers into actual customers. In other words, you’re converting leads in paying clients.
3. Drive website traffic
Mar 02 | 7 min read
Service-based businesses like computer repair shops, staffing agencies, cleaning services, marketing companies, e-commerce businesses and a whole host of others use email marketing to promote their business.
businesses embrace the power of email marketing, it’s safe to say the way you utilize email is much different than the big box stores at the mall.
To help service-based businesses use email marketing to its fullest, france phone number list we’ve created this guide that’s chock-full of information and tips to maximize every email you send.
We’ll cover why your business should send emails by highlighting the marketing goals that specific emails can accomplish. We’ll also showcase four emails that your business should send. We’ll have examples of each email, along with handy tips like when to send them and the components that each email should have.
So let’s get down to email business. Here’s a look at five goals that email marketing can accomplish for your service-based business.
1. Attract potential customers
Email can intrigue potential customers in a non-obtrusive way. Email isn’t pushy and doesn’t have that same feel as a cold call. An email that introduces potential clients to your business is an attractive way for customers to learn about what you do on their own terms.
2. Encourage customer activation
Email is a great way to activate potential customers. You can encourage customers to get quotes, schedule services and set up consultations through email. These messages are designed to motivate potential customers into actual customers. In other words, you’re converting leads in paying clients.
3. Drive website traffic