How to Implement a Gamification Process

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All gamification projects need a clear vision and a compelling story . To build this scenario, you need to know what your business is, what the goal is to achieve and what the destination of the message is .

Once you have the answers to these questions, all you need is a little imagination and storytelling to create a compelling story for your gamification. You don't need to spend money: the important thing is that it's simple and effective!

A method to easily implement a system that can involve the user to perform certain actions can still be implemented easily through Marketing Automation . When you become better you singapore email list will be able to implement a real click funnel that will help you guide customers to the purchase of your products.

If you have a website you can implement a gamification system by improving points of interaction with your customers ( customer journey ) or creating new ones. Think for example of comments, sharing buttons, social networks, dedicated areas for exchanging information etc. All these touch points encourage user participation. If you give a prize every time a customer logs in to read a news item, you can create a habit and probably maintain it even when the game is over.