5 Best Project Management Software for Marketing
Posted: Sat Jan 18, 2025 7:24 am
Are you a small business marketer who handles digital marketing, content marketing, advertising, and public relations? Are you too overwhelmed to focus on your overall marketing strategy and business goals?
It may be time for you to invest in project management software .
Project management software gives you an overview of all your marketing activities and allows you to:
Collaborate and manage tasks across projects and campaigns
Plan resources across different projects based on their availability
Track time spent and ROI on marketing projects
However, to get the maximum return on investment (ROI) from purchasing software, it is important to choose the right project management solution that meets all of your marketing needs.
best marketing project management software
Reading reviews from software users is a good place to importance of uk phone number list for marketing start evaluating a PM tool for your marketing needs.
Analyzing product reviews helps small business marketing managers understand the pros and cons of a product from the perspective of other marketers and helps them shortlist products based on quality parameters such as ease of use, customer support, and product features.
Thirty-four percent of small businesses fail to evaluate software, putting them at risk of purchasing a project management solution that doesn't meet their marketing needs.
To make your job easier, we analyzed nearly 4,000 project management software reviews from small business marketers to come up with the following five best project management solutions for managing marketing:
Asana
Main camp
Monday.com
Team projects
Labor front
5 Best Project Management Software for Marketing
Asana: A project management solution with robust task management features
Asana is a cloud-based project and task management solution.
Key features include:
Task Management: Create tasks and subtasks, assign them to team members, and track progress using Gantt charts and dashboards.
Project communication: Update project status to managers and stakeholders and add detailed comments to tasks and subtasks.
Project Dashboard: Create custom dashboards to track project status and milestones.
File sharing: Share documents via Dropbox, Google Drive, and Box.
Asana offers subscription pricing and is available in three pricing options (Premium, Business, and Enterprise) depending on the number of features included. Asana also offers a free version that supports up to 15 users.
Asana Product Roadmap
Asana Product Roadmap (Source)
General trends in user reviews
Based on our analysis of Platforms user feedback on project management tools from users in marketing roles, here's an overview of what they like about Asana and what they think could be improved.
What users like
Clear timelines: A number of Platforms reviewers say the timeline functionality makes it easy to track the progress of various tasks and projects in real time.
Drag and Drop File Sharing: Reviewers also appreciate the ease of use of the file sharing feature. The software allows you to drag and drop files and images to tasks, and it also allows you to search for images using meta tags.
Easy-to-use mobile app: Reviewers find the Asana mobile app easy to learn and use, and they like the offline access feature.
What users think could be improved
Lack of Chat Feature: A number of Platforms reviewers have stated that the lack of private messaging and chat is a limitation.
Limited calendar features: Reviewers say the calendar doesn't allow users to see tasks, subtasks, and due dates or merge calendars.
It may be time for you to invest in project management software .
Project management software gives you an overview of all your marketing activities and allows you to:
Collaborate and manage tasks across projects and campaigns
Plan resources across different projects based on their availability
Track time spent and ROI on marketing projects
However, to get the maximum return on investment (ROI) from purchasing software, it is important to choose the right project management solution that meets all of your marketing needs.
best marketing project management software
Reading reviews from software users is a good place to importance of uk phone number list for marketing start evaluating a PM tool for your marketing needs.
Analyzing product reviews helps small business marketing managers understand the pros and cons of a product from the perspective of other marketers and helps them shortlist products based on quality parameters such as ease of use, customer support, and product features.
Thirty-four percent of small businesses fail to evaluate software, putting them at risk of purchasing a project management solution that doesn't meet their marketing needs.
To make your job easier, we analyzed nearly 4,000 project management software reviews from small business marketers to come up with the following five best project management solutions for managing marketing:
Asana
Main camp
Monday.com
Team projects
Labor front
5 Best Project Management Software for Marketing
Asana: A project management solution with robust task management features
Asana is a cloud-based project and task management solution.
Key features include:
Task Management: Create tasks and subtasks, assign them to team members, and track progress using Gantt charts and dashboards.
Project communication: Update project status to managers and stakeholders and add detailed comments to tasks and subtasks.
Project Dashboard: Create custom dashboards to track project status and milestones.
File sharing: Share documents via Dropbox, Google Drive, and Box.
Asana offers subscription pricing and is available in three pricing options (Premium, Business, and Enterprise) depending on the number of features included. Asana also offers a free version that supports up to 15 users.
Asana Product Roadmap
Asana Product Roadmap (Source)
General trends in user reviews
Based on our analysis of Platforms user feedback on project management tools from users in marketing roles, here's an overview of what they like about Asana and what they think could be improved.
What users like
Clear timelines: A number of Platforms reviewers say the timeline functionality makes it easy to track the progress of various tasks and projects in real time.
Drag and Drop File Sharing: Reviewers also appreciate the ease of use of the file sharing feature. The software allows you to drag and drop files and images to tasks, and it also allows you to search for images using meta tags.
Easy-to-use mobile app: Reviewers find the Asana mobile app easy to learn and use, and they like the offline access feature.
What users think could be improved
Lack of Chat Feature: A number of Platforms reviewers have stated that the lack of private messaging and chat is a limitation.
Limited calendar features: Reviewers say the calendar doesn't allow users to see tasks, subtasks, and due dates or merge calendars.