What information should a blogger convey?

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Seamless integration
We are talking about mentions of a product, its manufacturer or seller, which are added to non-advertising content.

Information is considered organically integrated into a post or video if it is part of the plot and characterizes the hero or situation. The product should not attract the viewer's primary attention. At the same time, it is impossible to remove its mention without damaging the integrity of the content.

For example, this could include mentioning new cosmetics in posts and videos by beauty bloggers, and the standard use of products for their intended purpose: clothing, food, and tableware in videos.

Product overview
A review of products from different manufacturers will not be advertising if its main goal is not to promote products on the market.

But when a particular product is highlighted, a lot of positive information is given about it, there are calls to purchase, including mentions of store addresses, the content will be considered advertising.

The Russian government has compiled a list of data that uganda whatsapp must be sent to ERIR. Let's look at those that are relevant specifically for bloggers, regardless of whether they are advertising distributors or advertisers.

Information about the blogger:

Full name;
mobile phone number or bank card for foreign bloggers;
Taxpayer identification number (INN), if the blogger is a citizen of the Russian Federation;
OGRNIP, if the blogger has the status of an individual entrepreneur;
residential address;
country code of registration according to the All-Russian Classifier of Countries of the World , if the blogger is registered abroad as an individual entrepreneur.
Sometimes bloggers have intermediaries who enter into agreements with advertising platforms and advertisers on behalf of the blogger and act on his behalf. In this case, information about the intermediary must also be transferred to ERIR. The same data must be sent as about the blogger. It is also necessary to indicate what exactly the intermediary does for the blogger.