By continuing in this post you will find useful and suitable information for programming any process aimed at planning guidelines incorporating backlinks that are useful in SEO strategy.
What are backlinks?
Table of contents
1 What are backlinks?
1.1 Follow
1.2 No follow
2 4 Types of backlinks, what are they?
2.1 Natural
2.2 Manuals
2.3 Self-generated
2.4 Market
2.5 Links from different domains
3 Why create a backlink strategy?
3.1 Promote organic ranking
3.2 Fast indexing
3.3 Referral traffic
4 What are the tools for formulating backlinks?
4.1 Ahrefs
4.2 Semrush
4.3 Google Search Console
4.4 Backlink Analysis – Free Online Tool from 9mm
5 Where to get information to create a backlink strategy?
What are backlinks?
Known as a backlink that points from one web page to another. Therefore, it works chinese overseas canada phone number data as a relationship that grants authority by directing from one online site to another to find information and support content with complementary themes.
In addition, links that point to another website or external links are considered. In this way, when you point to other sites in a natural way, you contribute to their prominence and improve online visibility.
This improves and encourages pages with different inbound links to appear in search engines. In this way, it contributes to improving SEO in any digital project.
Google also uses it as a parameter to classify content from most to least relevant, for example: a page with an authority Page Rank that links to your page, making it ideal for complementing any search.
On the other hand, it works as a cover letter to support the content within the page to support the information. From there, the different contents are linked from one page to another to complement the information in order to generate visibility and you can choose between:
Follow
These are those that generate page authority for the websites that choose to target them, as external links.
No follow
Created to tell the search engine not to follow the link and avoid giving it authority. Therefore, you will have to think about choosing between the structure and not attributing relevance to it.
4 Types of backlinks, what are they?
They are considered relevant and natural, as they provide prominence and naturalness. In this way, the visibility of any digital platform can be improved depending on the type of choice made:
Natural
Obtained organically, without requiring any effort or intermediary application for different people to point to the website. Therefore, it works and serves as a link that supports and contributes to the website's positioning strategy .
Manuals
Obtained by calling webmasters and asking them to link to the digital site. In this way, a linking agreement is established aimed at making the digital space visible and promoting its authority.
Self-generated
Created from requests within forums or by participating in different comments within the blog section.
Market
By receiving links from sites that operate in markets or businesses that stand out in similar fields or businesses, the relevance and positioning of companies that stand out in similar businesses is improved.
Even by including backlinks that are related to similar markets or businesses, you can contribute to the improvement and positioning of the business.
Links from different domains
The more online sites link to the website, the better the visibility of the site. From there, actions are added to encourage the appearance in Google and contribute to the website's authority.
So the more links are generated from different sites, particularly from competitors, the opportunities to position themselves within the market increase in favor of the brand or business.
Why create a backlink strategy?
Among the positive contributions that you will obtain by incorporating the inbound link strategy, there are different aspects in favor:
Promote organic ranking
Designed to contribute to the positioning of the online site. In this way, as long as the page is receiving the attention of different external links, it contributes to improving the visibility of search results.
Therefore, creating links to publications or home pages will be useful to improve the visibility of different platforms or web pages.
Fast indexing
Search engine robots crawl new online spaces by discovering links located within different content on the web.
In this way, it will be convenient to include different links within a digital space, with this it will be tracked easily and the indexing in Google will be progressive and timely.
Referral traffic
It contributes to traffic by recommending or redirecting digital content to another website. With this, anyone who enters the online space, just by clicking on the links, can be redirected to other content and view the information that complements it.
What are the tools for formulating backlinks?
You will have the opportunity to choose between different digital marketing tools ideal for choosing and formulating a backlink strategy, among which we recommend using the following:
Ahrefs
It presents a consistent database, useful for facilitating the management and evaluation of any domain, identifying lost links, receiving links and carrying out the evaluation of any potential broken link with potential. Therefore, it works as software that allows the creation and evaluation of useful data.
Semrush
Essential for evaluating different aspects related to and associated with the study of the domain or website in different aspects, including:
Competitive analysis
Keyword research
SEO Optimization
Among other parameters, which are useful and essential for making a link building evaluation. With this, valuable information is obtained that is useful and suitable for any digital business.
Google Search Console
Designed to develop and prioritize in the formulation of link building strategy. This tool is free and serves to evaluate priorities in the selection of links that are linked to sites and texts that function as anchors for the anchor text of any link.
Backlink Analysis – Free Online Tool from 9mm
It is a free online tool that is revolutionizing SEO analysis and digital marketing: It is a must-have tool for any digital marketing professional or website owner looking to improve their SEO. Its ability to offer detailed backlink analysis, coupled with its ease of use and free accessibility, makes it an ideal choice for those looking to optimize their online presence. Using this tool is very simple and does not require advanced technical knowledge.