However, for brands with a solid following, creators will typically panama telephone number data reach out to the brand themselves. In either case, the content is usually pre-approved by the brand before it’s published. Paid UGC can be a useful tool for brands looking to increase their reach and create high-quality content. However, since creators are paid to promote the brand’s products or services, it may not always appear authentic or trustworthy.

To summarize: Organic UGC Paid UGC It was created literally, without any financial incentive or reward. It is powered by brands that pay creators to create and publish content. It is shared by consumers who have had a positive experience with the product/service. Used to promote specific products, services or messages It is not supported or sponsored by the brand in any way. It may not reflect the creator's actual opinion or experience with the brand/product/service.
Types of User Generated Content UGC comes in many forms and can be shared on a variety of platforms. The most common types of UGC include: 1. Comments and References Online reviews count as a type of UGC. Positive ratings and reviews can be shared on your website and social media as social proof. Brands can even turn testimonials into small graphics that they can share on their social media accounts.