Following the example above, let's assume that your CRM platform website receives many leads daily, but the number of customers is low.
The conversion rate shows us that some part of the process is inadequate… But which one?
With a well-structured marketing funnel, we can visualize the visitor's journey, and with this, it is possible to more assertively assess which stages need improvements.
You can see how important the marketing egypt phone numbers funnel is to a company's strategy, right? In addition to being essential, the tool also brings other benefits to the company, such as:
Better use of opportunities
By implementing a marketing funnel, you control the customer's journey towards making a purchase. After going through a learning and maturing phase, qualified leads arrive for the sales team.
And this, of course, makes it easier to apply strategies to close the deal.
Increased ROI
The marketing funnel also helps to maximize return on investment (ROI), as it allows the analysis of the effectiveness of campaigns and strategies.
By monitoring data, decision-making about resource allocation is more assertive, which can lead to increased sales and profits.