I usually justify all documentation with the following sentence

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Authentic, funny, young, close to readers, up-to-date with internet trends: this is how the streaming service relates to the public — especially on social media. netflix on instagram This proximity generates buzz and engagement. Often, responses to public comments go viral and delight users. As you can see, several points define what the brand’s voice sounds like. And, if this information is not made clear and exposed to the entire company — and content producers — it will hardly be remembered.


So we come to our last point: the style guide. Style Guide You need a style guide for your job seekers phone number list brand. It doesn’t matter how your content production works. In any format or structure, a style guide is extremely necessary. If you are the only person responsible for producing articles, rich materials, social media posts, emails, you need to document what you do. Although this is your role, everyone in the company needs to understand how it is done.


if I disappear from the world, tomorrow someone needs to be able to replace me to the point that no reader notices my disappearance. If you work in a content team or outsource content production, the style guide becomes even more mandatory. In fact, your readers cannot notice an inconsistency because the person who produced it was X or Y person.