Example of Weak Visual Appeal: Dense paragraphs with no brazil whatsapp mobile phone number list headings, bullets, or images to break up the text. How to Prevent: Use clean, professional formatting with clear headings, subheadings, and bullet points. Include visuals such as graphs, charts, or mockups of email designs to make the offer interesting and understandable.
Ensure consistent branding with your logo, brand colors, and typography. 6. Not Include Evidence of Expertise Without proof of your experience and past successes, clients may question your ability to deliver results. Offers that lack references, case studies, or metrics may seem unconvincing. Incomplete Proof Example: No examples of previous campaigns or measurable results are included.