What are best practices for using social media to find high-quality job candidates?

[Joyzfsddt66]

Never be generic and do your research. Really think about why you are approaching this particular candidate and use that to engage them in a conversation. Most people will entertain a conversation about themselves. Don't spam your jobs on every channel; it's counter-intuitive and looks a little desperate to your ideal passive candidate. Exclusivity feels good to almost everyone.



What are the most common mistakes you think recruiters make using social media?
Carrying out basic keyword searches on LinkedIn and sending the exact same inmail to all china whatsapp phone number the people that matched the search term without checking whether they are relevant. The same goes for Twitter or Facebook. I think the second most common mistake is not responding in a timely fashion once you have got someone engaged. We just curated a newsletter on this last week.



How can recruiters improve the reputation of their brand online?
Don't over-think it, and don't get hung up on messing up. As long as you keep it professional, personal and authentic, people will respond. Always think of what your brand values are and try not to deviate from them. If you're a corporate brand, don't try to be casual and use slang; it will come across as inauthentic.