Fines for violation of the law on advertising labeling from

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Fines for unmarked online advertising have been in effect since September 1, 2023. We tell you what liability is threatened for violations and what to do to avoid them.

What is the law on fines?

Amounts of fines

What kind of advertising should be labeled?

Obvious options

Non-obvious options

Self-promotion

Native advertising

What should not be labeled

Who was affected by the changes in legislation?

How to work with markings

Main stages

How to choose an advertising data operator

How to correctly position a token depending on the format

How to report on different ad creatives

Are there any real cases?

How to quickly mark ads via click

Automatic method

Semi-automatic method

What is the law on fines?
Since September 1, 2022, it has become uae whatsapp mandatory to label online advertising. According to the new rules, all online advertising must have a unique identifier, and information about it must be sent to Roskomnadzor. All participants in the advertising chain are required to do this through the advertising data operator (ADO).

At first, the Law on Internet Advertising Labeling established a transition period - until November 1, 2022. During this period, there was no penalty for advertising without labeling. As a result, no fines were issued after this date either. Fines appeared only in the summer of 2023, when a new Law was adopted . It amended the Code of Administrative Offenses of the Russian Federation.

Label your ads simply: we will help you comply with the law
Register and mark any type of advertising with a ready-made solution from click . For everyone who needs marking: advertising networks, advertisers, bloggers, website owners, etc.

All processes in one service

The click tool will completely cover the labeling issue: from receiving tokens to submitting reports to the ORD.

Simple interface

In click, all interface elements are located in convenient and logical places. You will spend 10 times less time on marking than when working directly with ORD, even if you are a trained user.

Automation

Many fields are filled in automatically, we will not force the user to waste time on additional work.

No labeling errors = no fines

All steps are provided with hints and indications of the correctness of filling in critical data.

Marking in click is free

And it will remain free for users who advertise on click, even if all ORDs are paid.